Why Stage?

Staged homes sell faster and for top-dollar.
Here’s why…

Making a great first impression is critical

These days it seems homebuyer expectations have never been higher, so it’s even more critical to make multiple, great “first” impressions. A buyer’s initial first impression is formed when viewing a home’s online photos. Given that 95% of buyers view online photos before going to visit a home, a home that doesn’t make a great first impression online may lose out on buyer traffic, which could translate to more time on the market along with a price drop. Once a buyer decides to visit a home, additional “first” impressions are made—one curbside and then again upon entering. Given that one forms an impression in a mere 7 seconds, it is imperative every room in the home be carefully curated to ensure a positive emotional experience for buyers. Through this approach, staging a home also serves to thwart buyers from conjuring up a mental repair list, which can adversely affect the sale price.

Reduce the stress associated with selling

You’ve got a ‘to-do’ list a mile high, but you don’t know how to prioritize and where to begin. Professional home stagers are experts at creating a priority list of changes, and using what you have in creative ways. Depending on your timing and budget, we’ll also tell you which cosmetic improvements will result in a high return on investment.

Don’t leave money on the table!

Your home is likely your most valuable investment, and presumably you want to sell for the highest price while spending as little as possible to make that happen. Most sellers realize the importance of sprucing up their home, and while cleaning and decluttering is a great place to start, successfully staging a home is far more involved. Let a professional home stager give you the guidance necessary to decide where to spend your staging dollars in order to get the best return on investment.

Gain a competitive edge, or at the very least be able to compete in your market . . . Not staging will only help sell the competition.

Some Facts

Over 94% of “Buyer’s Agents” say that staging has at least some effect on the buyer’s view of the home.

Over 83% of buyers find it “easier to visualize the property as their future home” when it’s staged.

95% of buyers view online photos before going to visit the home or calling an agent.

Sellers who spent an average of 1% of the value of their homes on staging saw on average 1,000% return on investment.

85% of the homes surveyed sold for 6-25% MORE than their un-staged neighbor.

Sources: 2019 NAR (National Association of Realtors) Profile of Home Staging Report and 2018 HSR Study of Over 4,200 Staged Homes

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